Why industry recognition matters

with Annie Rzepecki of Willis Towers Watson

Every year, IABC St. Louis recognizes our local communication rock stars. But receiving a coveted St. Louis Quill Award means more than a handsome plaque to display on your office wall. Peer recognition creates opportunities – for you, for your team and even for your clients.

Just ask Annie Rzepecki, whose Willis Towers Watson (WTW) team netted two awards for benefits communication excellence in the 2015 competition. For WTW, taking the time and effort to submit a winning entry is smart business.

“We prepare and submit entries on behalf of our clients,” says Annie. “It’s a token of our appreciation for their partnership.”

By choosing to enter the St. Louis Quill Awards as a co-contestant, WTW fosters positive client relations. They also leverage their winning entries in numerous ways–in conversations with current and potential clients, by sharing winning entry materials internally to inspire colleagues and as examples of what it takes to constantly push the boundaries of exceptional work.

“Our clients invest an enormous amount of time and budget into developing meaningful communications that help educate and motivate their employees,” explains Annie. “Willis Towers Watson believes this hard work should be celebrated and shared with the network of communication professionals.”

The benefits of entering the St. Louis Quill Awards competition are many. In fact, some of the most cited rewards include:

  • Shared recognition – agency clients love it; bosses do too.
  • Competition is healthy – constructive feedback from national judges is an exceptional experience to learn
  • It’s fun – every awards event is unique, memorable and exciting.
  • Receiving peer accolades is awesome!

Are you a communications rock star?

Stop procrastinating and prove it this year by entering the IABC St. Louis Quill Awards. Any professional—freelancer, agency, non-profit, government or corporate employee—or student in the marketing, communications or creative production fields is eligible.

That small communications campaign or seemingly passé print project may have the creative sparkle to make it a winner. Just be sure to tie your work to a business need, identify your specific objectives and tie them back to the results with valid measures (sales, engagements, design objectives achieved). But hurry. The May 23 and June 13 entry deadlines are fast approaching.

Are you an IABC member?

Consider joining IABC now if you’re not already a member. Why? Because IABC members receive a significant entry fee discount! For details on membership, contact Gwen Lanzer directly.

Are you ready to get recognized?

Here are some resources for entering Presto! Celebrating Magical Communications, the 2016 IABC St. Louis Quill Awards, presented by Towers Watson:

Thank you to our Sponsors!

Presenting Sponsor

Presenting Sponsor: Willis Towers Watson

Premier Sponsors

Premier Sponsor, Weber Shandwick

Premier Sponsor, Buck Consultants

Patron Sponsor

Patron Sponsor, Sneller Creative

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